Victor Vizcaino

Victor Vizcaino – Transformational Endurance Coach

Victor Vizcaino is the founder of Express Your Mission Coaching (EYM Coaching), a Spokane-based endurance-training company that helps adults over 40 use running and triathlon to achieve lasting health and personal transformation. A certified running coach, triathlon coach, ISSA personal trainer, and Brendon Burchard High Performance Coach, Victor blends science-backed training with mindset work to move athletes from “someday” goals to race-day finish lines.

A lifelong endurance athlete, Victor has completed 60+ marathons, three Ironman triathlons, and countless half-marathons and 70.3 races despite balancing a 25-year career at UPS and, more recently, launching his own business. His coaching draws on that hands-on experience plus lessons from mentors like Tony Robbins and Alex Hormozi, integrating structured workouts, breath-work, and visualization into fully personalized plans.

Victor’s client roster ranges from first-time 10K runners to executives chasing Ironman PRs. He is bilingual (English/Spanish) and serves as a lead coach with Spokane’s Team Blaze Triathlon Club, where he designs swim, bike, run, and brick sessions for athletes of all levels. His podcast, “Running Your Best Life,” features conversations with dietitians, pro triathletes, and everyday athletes on topics from fueling to mindset.

Current projects include:

Building the IronEdge Triathlon Coaching Program, a six-month, multi-coach system capped at ten athletes.

Writing a book on marathon training as a vehicle for spiritual and personal growth.

Developing large-scale training camps that combine endurance sport, yoga, and meditation.

Outside of coaching, Victor is a twin, a father, and a devoted student of personal development. Whether guiding a client to their first 5K or preparing for his own Ironman 70.3 Washington, he lives by one principle: running can be a catalyst for a healthier body, a sharper mind, and a more purposeful life.

Learn more at ExpressYourMission.com or connect with Victor on Instagram @eymcoachingusa